TikTok’s First Family is now streaming. Will his fans follow?
TikTok’s first family has landed on Hulu.
On Friday, the streaming service launched its new series, “The D’Amelio Family,” which follows the behind-the-scenes lives of TikTok influencer siblings Charli, 17, and Dixie, 20, and their parents, Marc and Heidi D ‘Amelio, as they browse social media.
The show marks the launch of the family in a more old-fashioned format: television.
After using their phones and social media as a way to connect with their followers, the D’Amelios said they were excited to explore a more traditional way of entertainment – a step that a handful of other influencers have taken. tried with little success in the past.
“We haven’t had the right place to say these things the way we want to say them – whether it’s the way we actually deal with it all mentally or matters about how we think we’ve been treated on the internet.” , Charli, who is the most followed person on TikTok (currently with over 123 million followers), told NBC News ahead of the show’s release. “I feel like these are things they want to hear.
Charli began her rise to influential stardom on TikTok at the end of 2019 and has grown in popularity by performing dance trends. Dixie’s fame – and the following ones – came soon after.
“We were posting videos on the Internet. For a long time people didn’t even hear our voice,” Dixie said. “We all think it’s important for people to see what it was like when the phones were turned off.”
The family already has their own YouTube channel, which has over 1.6 million subscribers. But the show goes even further in their life.
Marc said he wasn’t initially sure why Hulu wanted to do a series about his family, but after filming began he realized that showing the ups and downs of his daughters’ lives online could help other young people manage their own social media presence.
“Everyone is concerned with how to navigate online and that’s what I think this show portrays, and I hope people take something from it,” he said.
While the sisters have said they enjoy reality TV shows, like “Dance Moms” and “Selling Sunset,” they don’t see their new series as a foray into “Real Housewives” or “Keeping Up” territory. with the Kardashians “.
“We said [Hulu] we don’t want it to be filled with drama, ”Charli said. “We don’t want to overturn the tables. It’s not us, it’s not true and we’re not going to say it. “
That’s not to say they haven’t had some dramatic moments in their lives.
In November, the family faced backlash for a video in their series titled “Dinner with the D’Amelios”. Charli was criticized for pulling faces when personal chef Aaron May, a family friend, described the dishes he made for them for dinner, including paella. She also made faces and gagging noises while trying it. As a result, she lost subscribers on TikTok and posted an emotional livestream in which she said she didn’t “intend to be hurtful or really want to put anyone down.”
Much has changed since then, and Hulu is hoping millions of influencer followers will tune in to see how fame has affected the family.
In December, during the show’s announcement, Belisa Balaban, Hulu’s vice president of documentaries, said in a statement that the streamer was delighted to “partner with the D’Amelio family to provide viewers with a Authentic look at the complicated lives of these two close young women propelled to the top of the social media algorithm.
She added that the show joins the streamer’s “growing list of human experience docuseries.”
Hollywood has spent many years trying to capitalize on the success and popularity of social media stars with less than brilliant results.
For example, in 2015, “The Grace Helbig Show,” which was a short-lived talk show on E! led by Helbig, a YouTube star with over 2.6 million subscribers, only aired for one season. “Haters Back Off,” a Netflix show starring YouTuber Colleen Ballinger, who has nearly 11 million subscribers on her “Miranda Sings” channel, has received lackluster reviews. It was canceled after two seasons. Earlier this year, YouTube star Lilly Singh’s late night show on NBC, “A Little Late With Lilly Singh,” ended after two years.
Still, the jump could prove fruitful.
Dixie, along with TikTokers Bella Poarch and Addison Rae, have already launched relatively successful musical careers. Rae also starred in Netflix’s recent release “He’s All That,” which despite bad reviews generated a buzz on social media.
Prior to the show’s release, the D’Amelios used their huge audience to promote it heavily, uploading clips and trailers to their TikTok accounts. The show also has its own TikTok account, which as of Friday had 518,400 subscribers.
Some fans of the D’Amelio sisters said they were excited to see their favorite influencers on a different medium.
Rima Odat, a teenage girl from Chicago who runs a dedicated Twitter fan page for Charli, said she plans to throw parties with her friends around the world.
“It’s a big deal, so we’re probably going to message each other and say what our favorite parts of the show are during each episode, and I just think it’s really fun,” she said. .
She has already started tweeting her thoughts on the show.
Diana Alexe, 14, who lives in Europe and runs a Dixie fan page on Instagram, said she hopes to feel an even stronger connection to the stars after watching the series.
“I’m excited because we’ll see what their life really is like,” Diana said in an Instagram post. “It’s a little hard to see the feelings through some [social media] for the show to help us have a better connection with them, and hopefully people will realize that their lives aren’t perfect either. “
In response to a tweet from Charli ask fans what their favorite part of the series has been so far, many responded with positive feedback.
Others seemed more skeptical.
“Uh, why does the D’Amelio family have a reality show !?” a nobody tweeted.
“So amelio’s family really had their own hulu reality show,” another said. wrote.
And some are just not used to paying for the entertainment they consume.
“It actually sounds funny, but I don’t have Hulu,” a TikTok user said in a comment on Charli’s recent video featuring a trailer for the show.